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Locally hosted automatic responders
are hosted through one's own web server. Normally, they are
either scripts or programs that need to have being installed
on the web server. They often require a database, such as
SQL 2000 or MySQL. They will also require you to purchase
or lease programs or scripts that are written in ASP, Perl,
or PHP.
Once the installation has been completed, you will need a
web browser to start using these programs, to set them up,
and run your subscriber list. You do not need to be an expert
with these programs, although you will need a working knowledge
so you can operate them efficiently.
 In
order to build a clean mailing list you must clearly
state your privacy policy to your readers, this policy
is important because it ensures your readers that, whatever
information provided will be treated as confidential
and will not be revealed to any second party. Also people
hate to be hooked in a situation that they are not able
to come out from it, so by providing your subscribers
with a way to unsubscribe and avoid SPAM makes one feel
more comfortable.  |
There are several automatic responders which
are flexible and offer you powerful features. If you are a
webmaster of your own site, a locally hosted email autoresponder
would be a great investment especially when you have a large
subscriber base.
Locally hosted programs will also provide you with true flexibility,
involving no third parties. You do not have to worry about
any company hosting your automatic responder
– simply because you will be doing everything yourself
hence saving a lot of your money.
One of the best things about locally hosted email
automatic responders is the fact that you
own the program with no monthly charges involved either. This
makes locally hosted email responders much better than remote
hosted responders.
Provided that the licensing condition allows you to run the
email responder on multiple sites then you run multiple copies
on several different websites, while others require that you
pay a small fee to upgrade first.
 To
start building your list, you will need to have a good
web form to capture the visitor's eye. Ideally this
form should be placed on a strategic position. If the
visitor finds the information worth the visit, they
will eventually subscribe to your list to get more information
and updates. You should keep your web form simple and
easy to sign. You should also assure your visitors that
they will not be spammed and their details will not
be shared with any one.  |
If you are planning to run multiple copies, you should first
find out how many copies or how many websites you are able
to use the software with, before you make a purchase. This
way you will be able to determine the true value of the software
and whether it is right for you.
Considering the fact that you will be running locally hosted
automatic responders, you will have more
control than with a remote email responder. Locally hosted
email responders give you more control over the database,
and a better range of customization features. This way, you
can set things up to your liking and rest assured that you
are in total control.
Some locally hosted automatic responder
programs will allow you to further customize the script to
fit your needs. You can do this yourself if you know enough
about scripting languages, or simply pay someone to do it
for you. If the program you are using or plan to use allow
customization, you can fine tune it to your liking.
When you consider what is best for your online business –
you cannot afford to ignore the power and features that any
locally hosted automatic esponder will provide
you with.
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